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Pop icon Kylie Minogue has been announced as the new face of Charlotte Tilbury, co-starring in the beauty brands Christmas 2024 campaign alongside Kate Moss, Richard E. Grant and Amelia Dimoldenberg.
Created in a style inspired by the traditional Royal Variety Show, the festive campaign – dubbed the ‘Beauty Show’ – aims to bring a touch of glamour to the holidays, with its A-list cast each taking on roles that “showcase unexpected talents in beauty and entertainment”.
Featuring a blend of music, entertainment, fashion and humour, the ads not only celebrate self-confidence and beauty expression, but also reflect Charlotte Tilbury’s ongoing commitment to empower young people in the beauty space.
In collaboration with The King’s Trust, the brand supports the next generation of creatives through “education, employment and entrepreneurial programs”.
Founder Charlotte Tilbury announced that on World Kindness Day (November 13th) sales of her Magic Cream will be donated to the King’s Trust, and commented: “This holiday season, I want to invite everyone, everywhere to unlock their inner confidence and discover the beauty confidence secrets of the stars.”
“Because life is about confidence, it’s where the magic begins, when we feel our most confident, we can achieve anything. As I always say, dare to dream it, dare to believe it, dare to do it.”
Charlotte Tilbury Beauty’s holiday campaign launches globally on November 13th 2024.
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