Isamaya Ffrench on the make-up tricks everyone should know

Lots of people find doing an eyeliner flick hard, either because they struggle with technique or because they feel their eyes are too hooded. If that’s you, try achieving that cool wing effect with lashes instead of liner. My Isamaya x Lashify Control Kit eyelash extensions kit (£125, selfridges.com) contains a range of subtle and more extreme lashes, so you can use whatever you’d like, mixing it up to suit your eyes and the look you want to achieve.

Eyebrow pencils tend to be more subtle and create a realistic shadow — just make sure it’s cool-toned and not too dark for this to work well. I do it all around my lips, and blend it with my fingers. Byredo’s all-in-one refillable brow pencil (£35, cultbeauty.co.uk) is really good thanks to the slanted tip.

This looks good on everyone and is really modern. It’s important to skip eyeshadow as it’ll just crease and the colour will migrate. All you have to do is tap the gloss onto your lid. Elizabeth Arden’s Eight Hour cream (£13, boots.com) is good because it has a slight hint of warmth to it, otherwise you coulduse my Isamaya Beauty face glaze (£33,isamaya.co.uk) which is completely transparent and can be used on lids, too.

So much of make-up now is about that sense of things not being overdone. Brown mascara is perfect as an update, especially if you like brown eyeshadow, as it’ll blend in really nicely and feel lighter, less laboured. You don’t need to compensate with another feature, just lean into it being less defined and obvious.

This is the perfect update if your make-up is in need of a refresh, and it couldn’t be quicker or easier. Just use whichever shade you like the look of — there are no rules here — and pick it in a metallic finish. My Isamaya Beauty metal lip balm (£27, isamaya.co.uk) gives you a really lovely emollient glaze, packed with metallic shine.

We’re now so clued into skincare and savvy about what we use that foundation has taken a bit of a backseat. Clever formulas that are a hybrid between make-up and skincare are more the norm. My Core Collection has all been infused with skincare, so it adds another layer of care, and I recommend trying the Isamaya Beauty colour correcting serum (£40, ismaya.co.uk) before being heavy-handed with concealer; it looks much more natural. For guidance on what to choose, you can just look up the colour wheel online. Use whichever colour you need to counteract what’s going on, without having to lay down loads of coverage.

Make-up is all about what you want it to do — and so often women want to wear a lip colour, without the hassle of worrying whether it’ll come off over the course of the day. Try a really good lip stain, which will take away a lot of the stress. Wear it alone or with a gloss. If you can be bothered with the process of applying it and then removing to get the tint on, the Wonderskin wonder blading lip stain masque (£18, beautybay.com)is really good.

There are two places which are now much more about softness than before — contour and cheek colour. With contour, focus on adding dimension and enhancing shape rather than making things look really angular, which feels dated now. Bright intense blush also looks passé, with colours that look a little more pared back working really well. I love the Jones Road bronzers.